Overview Today's leads & showings at a glance
Example data only --:--:--
Avg. lead response time 51 sec was 4+ hrs
Leads captured this month 64 was ~40 tracked
Showings booked this week 17 was manual phone tag
Active pipeline value $4.1M was tracked in a spreadsheet
Before vs. after processIO
New Zillow / website leads ✕Contacted whenever someone gets to it ✓Instant text with listing info in under 60 seconds
Buyers "not ready yet" ✕One follow-up, then they go quiet forever ✓Automatic 90-day nurture drip with matching new listings
Showing confirmations ✕Phone tag, occasional no-shows ✓Auto-confirmed + reminder text the day of and 1 hour before
Open house sign-ins ✕Paper sheet, entered into CRM days later — if ever ✓Synced to CRM same day with an instant follow-up text
Financing / inspection deadlines ✕Tracked in memory or a sticky note ✓Automated reminders to agent, buyer, and lender before each deadline
After-hours inquiries ✕Sit unanswered until the next morning ✓Answered instantly, 24/7 — leads don't go cold overnight